XFINITY+COMCAST: SOMEDAY STARTS HERE

BRAND CAMPAIGN / 2024 PARIS Olympics & Paraolympics

↓

Every Olympian started as a kid with big dreams. They grew up watching their heroes in the Games at home, feeling incredibly inspired . We wanted to demonstrate this very simple truth with a little help from our Team USA athletes. Gold medalists Noah Lyles (track), Torri Huske (swim), and Trevon Jenifer (wheelchair basketball). The kids featured in the campaign are not actors - they are real diehard kid athletes we scouted for across the country.